Privacy Policy

Privacy Policy – British Smart Home

Last updated: March 2026

British Smart Home (“we,” “us,” or “our”) operates the website britishsmarthome.co.uk (the “Site”). This page informs you of our policies regarding the collection, use, and disclosure of personal information when you use our Site.

We are committed to protecting your privacy and handling your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.


1. Information We Collect

We collect information you voluntarily provide to us when you:

  • Subscribe to our newsletter

  • Contact us via email or contact forms

  • Leave comments or interact with our content

This information may include your name, email address, and any other details you choose to provide.

We also automatically collect certain information when you visit the Site, such as:

  • IP address

  • Browser type and version

  • Pages you visit and time spent on each page

  • Referring website

  • Device information

This information is collected using cookies and similar tracking technologies. For more details, see our Cookie Policy section below.


2. How We Use Your Information

We use the information we collect to:

  • Operate and maintain the Site

  • Respond to your enquiries and feedback

  • Send you newsletters or updates (if you have opted in)

  • Improve our content and user experience

  • Analyse usage trends and traffic

  • Comply with legal obligations

We do not sell, rent, or trade your personal information to third parties.


3. Legal Basis for Processing

Under UK GDPR, we rely on the following legal bases:

  • Consent: When you subscribe to our newsletter or contact us, we process your data based on your consent.

  • Legitimate interests: We process usage data to improve our Site and understand our audience. We ensure these interests do not override your rights.

  • Legal obligation: When we need to comply with a legal or regulatory requirement.


4. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience, analyse site traffic, and understand where our visitors come from.

You can control cookies through your browser settings. Disabling cookies may affect the functionality of the Site.

For more information, please refer to our Cookie Policy (available on the Site).


5. Third-Party Links and Affiliate Disclosure

Our Site contains links to third-party websites, including Amazon UK and other retailers. We are not responsible for the privacy practices of these sites.

Some links on British Smart Home are affiliate links. This means we may earn a small commission if you make a purchase through those links, at no additional cost to you. This does not influence our editorial content or product recommendations.


6. Data Retention

We retain your personal information only as long as necessary to fulfil the purposes outlined in this policy, or as required by law.

  • Contact form submissions and emails are kept for up to 12 months unless a longer retention period is required.

  • Newsletter subscriber data is retained until you unsubscribe.

  • Analytics data is anonymised or retained in aggregate form.


7. Your Rights

Under UK GDPR, you have the right to:

  • Access – Request a copy of the personal data we hold about you.

  • Rectification – Correct inaccurate or incomplete data.

  • Erasure – Request deletion of your data in certain circumstances.

  • Restrict processing – Limit how we use your data.

  • Data portability – Receive your data in a structured, commonly used format.

  • Object – Object to processing based on legitimate interests.

  • Withdraw consent – Withdraw consent at any time (where processing is based on consent).

To exercise any of these rights, please contact us at: hello@britishsmarthome.co.uk


8. Data Security

We take reasonable technical and organisational measures to protect your personal information from unauthorised access, loss, or alteration. However, no method of transmission over the internet or electronic storage is 100% secure.


9. Children’s Privacy

Our Site is not intended for children under 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.


10. Changes to This Privacy Policy

We may update this policy from time to time. Any changes will be posted on this page with an updated “Last updated” date. We encourage you to review this page periodically.


11. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us:

📧 hello@britishsmarthome.co.uk

British Smart Home
Unit 12, Riverside Business Park
Manchester
M3 4BN
United Kingdom